These Terms of Use ("Terms") govern access to and use of the TheOne Tracker platform, available at www.theonetracker.com and www.app.theonetracker.com (the "Service"), operated by TheOne Tracker ("TheOne Tracker," "we," "us"), a technology company providing campaign attribution and management software. The operating entity's full legal name, state of incorporation, and tax identification number will be published here upon completion of incorporation and prior to the Service being made available for production use with the Google, Meta, and TikTok APIs. By accessing or using the Service, you ("user," "you") agree to these Terms. If you do not agree, do not use the Service.
01 Acceptance of Terms
By creating an account, connecting an advertising account, or using any feature of the Service, you represent that you have read, understood, and accepted these Terms and our Privacy Policy, which is incorporated into this document by reference. If you use the Service on behalf of a company, you represent that you have the authority to bind that company to these Terms.
02 Definitions
- Service: the TheOne Tracker attribution and campaign management platform.
- Account: the user's registration with the Service.
- Advertising account: a Google Ads, Meta, or TikTok account that you connect to the Service.
- Platforms: Google, Meta, TikTok, and other integrated providers.
03 Description of the Service
TheOne Tracker offers (i) ad-click-to-conversion attribution, including click identification, checkout postback, fraud prevention, and event deduplication; and (ii) campaign management on connected Platforms — creation, editing, pausing, activation, removal, and reporting. The Service may evolve, and features may be added, changed, or discontinued. Any features offered on a trial or "beta" basis may be provided "as is," without warranties, and may be modified or discontinued at any time.
04 Registration and eligibility
You must be at least 18 years old and provide truthful, complete, and up-to-date information. You are responsible for keeping your credentials confidential and for all activity that occurs under your Account. Notify us immediately of any unauthorized use.
05 Connected accounts and authorizations
By connecting an advertising account through the official authorization flow (OAuth), you authorize us to access and process that account's data according to the permissions granted and our Privacy Policy, for the purpose of operating the Service. You represent that you hold the rights and authorizations necessary over the accounts you connect, and you are solely responsible for the content and legality of the campaigns you manage. You may revoke the connection at any time by disconnecting the account within the Service.
06 Acceptable use
You agree not to:
- use the Service for unlawful, fraudulent, or deceptive purposes;
- violate the terms, policies, or guidelines of the integrated Platforms, including the advertising policies of Google, Meta, and TikTok;
- advertise prohibited content or infringe third-party rights;
- attempt to access accounts, data, or areas of the Service without authorization;
- reverse engineer, copy, or improperly exploit the Service;
- introduce malware, overload our infrastructure, or interfere with the security or operation of the Service;
- generate artificial traffic or events for the purpose of defrauding attribution.
07 Third-party platforms
The Service integrates with the Google, Meta, and TikTok APIs, each of which has its own terms and policies. Your use of those Platforms remains subject to their respective terms, and you are responsible for complying with them. We are not responsible for the acts, omissions, downtime, API changes, or decisions of those Platforms, including the rejection, suspension, or blocking of accounts and campaigns. We may suspend features if a Platform changes access or if a violation of its terms is identified.
08 Intellectual property
The Service, its brand, visual identity, software, content, and features are owned by TheOne Tracker or its licensors and are protected by law. These Terms do not transfer any intellectual property rights to you, except for the limited, non-exclusive, non-transferable license to use the Service for as long as these Terms remain in effect. The data from your campaigns and accounts remains yours. If you send us suggestions or feedback, you grant us a free, perpetual, irrevocable license to use them to improve the Service, without any obligation on our part.
09 Plans, billing, and cancellation
Access to certain features of the Service may be subject to paid plans, under the commercial terms presented at the time of purchase.
- Subscription and billing. Plans are billed in U.S. dollars (USD) on a recurring monthly or annual basis, as selected at checkout, and automatically renew at the end of each cycle until canceled. Annual plans are billed upfront for the full year.
- Taxes. Prices, unless otherwise stated, do not include applicable taxes, which are your responsibility where due.
- Trial period. New accounts may be offered a 14-day free trial. No payment method is required to start the trial. If you choose to subscribe at the end of the trial, billing begins on the date you select a paid plan.
- Price changes. We may change prices and terms with at least 30 days' advance notice; changes take effect in the billing cycle following the notice.
- Cancellation. You may cancel at any time from your account settings; cancellation stops future renewals and takes effect at the end of the period already paid for.
- Refunds. Monthly plans are non-refundable once the billing cycle has started. Annual plans may be canceled within the first 14 days of the initial purchase for a full refund; after that period, annual plans are non-refundable for the remainder of the term, subject to any rights available under applicable consumer protection law.
- Non-payment. Failure to pay may result in suspension or termination of access, without prejudice to amounts owed.
10 Availability and disclaimers
We work to keep the Service available and secure, but it is provided "as is" and "as available," without warranties of uninterrupted or error-free operation. We may perform scheduled or emergency maintenance, updates, and downtime. TheOne Tracker is a measurement and management tool and does not guarantee campaign results, revenue, conversions, or media performance.
11 Limitation of liability
To the maximum extent permitted by applicable law, TheOne Tracker will not be liable for indirect damages, lost profits, or loss of data or opportunity arising from the use or inability to use the Service, nor for acts of third-party Platforms. To the maximum extent permitted by applicable law, TheOne Tracker's total liability arising out of the Service is limited to the greater of (a) the amounts you actually paid for the Service in the 12 (twelve) months preceding the event giving rise to the claim, and (b) one hundred U.S. dollars (US$100).
12 Indemnification
You agree to indemnify and hold TheOne Tracker harmless from claims, losses, and expenses (including attorneys' fees) arising from your use of the Service in violation of these Terms, applicable law, or the Platforms' terms, or arising from the campaigns and content you manage.
13 Suspension and termination
You may close your Account at any time. We may suspend or terminate access, in whole or in part, in case of a breach of these Terms, a legal requirement, or a risk to the security or integrity of the Service. Upon termination, you may request export of your campaign data within a reasonable period, after which the data will be deleted or anonymized in accordance with the Privacy Policy, except where retention is legally required. Provisions that by their nature should survive termination will remain in effect.
14 Data processing (DPA)
Where, in connection with your use of the Service, TheOne Tracker processes personal data on the customer's behalf and instructions (acting as a processor or "service provider"), such processing is governed by the Privacy Policy and by the Data Processing Addendum incorporated into these Terms by reference, addressing the subject matter, purpose, instructions, confidentiality, security, sub-processors, and cooperation in responding to data subject rights. A copy of the current Data Processing Addendum is available upon request at [email protected].
15 Changes
We may change these Terms at any time. The current version will always be available on this page, with the date of the last update. Material changes may be communicated through the Service's channels. Continued use of the Service after changes take effect constitutes acceptance.
16 Governing law and venue
These Terms are governed by the laws of the State of Delaware, United States, without regard to its conflict-of-laws principles. Any dispute arising out of or relating to these Terms or the Service shall be subject to the exclusive jurisdiction of the state courts located in New Castle County, Delaware, or the federal courts located in the District of Delaware, and you consent to personal jurisdiction in those courts, except where mandatory consumer protection law requires a different venue (for example, your jurisdiction of residence). The operating entity's registered agent information will be published in this section upon completion of incorporation.
17 General provisions
If any provision of these Terms is held invalid, the remaining provisions will remain in effect. Failure to enforce any provision does not constitute a waiver. You may not assign these Terms without our consent; we may assign them in connection with a corporate reorganization or transfer of assets. Neither party will be liable for failures caused by events of force majeure beyond its reasonable control. Notices relating to these Terms may be sent through the Service's channels or to the contact email listed, and will be deemed received when sent. These Terms, together with the Privacy Policy and any applicable plan-specific terms, constitute the entire agreement between the parties regarding the Service.
18 Contact
Questions about these Terms? Contact us at [email protected].